Welcome to Proteïn-Trends.com, a platform dedicated to advancing the conversation around proteins, with a focus on plant-based innovations.

I’m Wouter de Heij, a specialist in proteins and the protein transition, with over 25 years of experience in agrifood. My passion lies in the power of innovation and collaboration, and I’m fortunate to work within a vast network of experts committed to shaping a sustainable future for food.

I collaborate with renowned institutes like NIZO, WUR, TOP, and incubators such as BOX, Shift Invest, and Brightlands to support startups and emerging businesses. Together, we foster the development of groundbreaking solutions in the protein space.

In the Netherlands, we can be proud of companies like DST (Dutch Structuring Technologies), Revyve (focused on animal egg protein replacement), and Ojah, who are driving change and setting global standards. Internationally, major players like Unilever, Kraft Heinz, Nestlé, Cargill, Bunge, and ADM are collaborating to develop new ingredients and products that meet evolving consumer demands.

The protein market is unique—a dynamic interplay of push and pull forces, where innovation and market needs converge to shape the future.

At Proteïn-Trends.com, we aim to highlight these developments, foster dialogue, and connect professionals who share a vision for sustainable protein solutions.